New DOOH Trust Indicator: Campaign Broadcast Time Slots
France The DOOH Trust label was launched in 2018 at the industry's request to evaluate and certify the distribution of DOOH campaigns...
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Dec 5, 2023
New ABC Website Showcases Extensive Data and Assurance Services
United Kingdom We’re delighted to launch our brand new website, highlighting the wide range of data and assurance services available from...
Dec 5, 2023
Kantar Marketing Trends 2024
Sweden We reveal the 10 most significant marketing trends that we believe will have a significant impact on the market in the coming year...
Nov 27, 2023
4 Steps for Efficient Planning of an Outdoor Advertising Campaign
Romania In the dynamic world of OOH advertising, the right tools along with professionally measured performance results are key to...
Sep 17, 2023
ÖAK Expands Digital Product Portfolio
Austria The Austrian Circulation Control (ÖAK) will start two pilot projects in November. In the future, valid and verified distribution...
Mar 23, 2023
AAM and BPA Merge
Tom Drouillard, CEO and Managing Director, Alliance for Audited Media United States The Alliance for Audited Media and BPA Worldwide have...
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